What can you learn from the world's most reputable brand; Rolex ?
With its rich history of timeless excellence, Rolex is again the world's most reputable brand.
Founded in 1905 by Hans Wilsdorf in London, there's countless valuable lessons businesses can learn from this iconic brand.
Here's 2:
1) Always strive to do better, to never give up and to think differently.
Since its beginning, the Rolex story has been characterised by a person's ability to innovate and the quest for perfection. And thanks to Hans Wilsdorf, who believed in human potential above everything else, the brand has continued to innovate and grow, thereby guaranteeing its long lasting success.
2) Most importantly when it comes to reputation: Your brand is the unique promise your business makes. Your reputation is how you fulfil that promise.
Here's an extra bit of wisdom from Hans Wilsdorf when coming up with the name: he wanted his watches to bear a name that was short and easy to say and remember in any language, (plus look good on watch movements and dials).
You'd have to agree he succeeded !!
